Top Marketing Tips

What’s the most important part of your profile? Your profile picture, of course! Your profile picture is critical to having an effective LinkedIn profile. If your picture is professional, friendly and appropriate, then potential prospects will take you seriously and...

We all know that it’s important to have a presence on social media. But did you know that Twitter has over 400 million active users? If you harness the power of Twitter correctly, it gives you real opportunities to generate leads and increase brand awareness. But how...

For your business to convert prospects into clients, you need to show off how amazing you are. Winning awards is a fantastic way of doing this! Awards look great on your… Company website Social media accounts Online communications … and prove that you don’t just talk...

You want your website to look fantastic – and selecting the right images is key to doing that. Adding pictures into your website brings it to life, and engages your site visitors. Most people prefer to absorb information visually. If you have both images and text on...

You know that LinkedIn is important for making business connections – but is your profile as good as can be? When connecting with potential prospects, your profile is the first thing they see. That’s why you need to make an outstanding first impression. Your LinkedIn...

Although we have all been doing our networking online recently, shortly we will be going out to meet people face-to-face again. No doubt, we'll all be working doubly hard to get some business through the door. That's why it’s going to be critical to have your business...

Your LinkedIn connection request has been accepted – so, what do you do now to turn ‘connection’ into ‘opportunity’? Often, your new connection will accept your connection without responding – and if you leave it that way, you will never develop them into a prospect....

Your business needs a way to show off your expertise. By proving your credibility to potential customers, you make sure that they purchase from you. Your podcast is great at: Engaging your listeners Showing your expertise Building brand awareness That’s why you need...

Your clients are the most important thing to your business. You need to satisfy their needs, or else they won’t give you their money. To do this, you need an effective CRM that meets your needs. That way, you can work efficiently with your clients – and provide a...

You know that having a fantastic website is crucial for your business to be successful. Your website generates leads by directing people towards your business and clearly explaining what your company does.But do you know how to design your website to match your target...